Built by an AAU coach, not a SaaS team

Stop running your team from agroup chat.

A basketball-first team app built by a coach who got tired of running travel ball with a group chat, a stale spreadsheet, and a parent keeping book in GameChanger. Schedule, stats, film, playbook, and a recap parents actually read — in one place.

Free while in betaNo credit card
Actual StatHoops team home dashboard showing schedule, action center, announcements, recent games, and team context
Playbook editor for coachesSimple team schedulingFilm clips and studyTraining tips and analytics
Brian Hoffman, StatHoops founder and AAU coach, with his son and a tournament championship trophy

Built by a coach, for coaches

I'm Brian. I built the app I wished I'd had on the sideline.

I've spent years on the sideline of youth and AAU basketball. I'm not a D1 coach and I'm not going to pretend to be the world's foremost expert on the game. What I am is a coach who's run enough travel-ball weekends to know the apps we use don't fit the way we actually work.

Every coach I know runs the same Sunday-night routine: GroupMe pings, a spreadsheet three seasons out of date, a parent keeping book in GameChanger that's almost-but-not-quite right, and a half-typed eval for the kid whose dad keeps asking. StatHoops is what I wished I'd had — basketball-first, not baseball adapted to hoops, and built around the parts of the job nobody else builds for. If you sign up and email me a question, I'm the one writing back.

I got sick of bouncing between TeamSnap, GameChanger, and a group chat just to run one team. I needed one that actually worked the way I coach.

— Brian Hoffman, Coach & Founder

The StatHoops Workflow

Built around the week,not just the final score.

The product story should match how youth teams actually operate: schedule the week, study film, develop players, track progress, and prepare the next practice.

01Schedule

Publish the week without a long text thread

Create games, practices, and team events in one place. Players and parents can see what is coming and respond without digging through old messages.

02Study

Turn film into short clips players will actually review

Keep film study focused with clips, tags, and comments. Coaches can point players to the possessions that matter instead of sending a whole game file.

03Develop

Give players simple training tips between practices

Players get lightweight, gamified development tasks tied to the things coaches want them working on, so improvement does not depend on one postgame speech.

04Measure

Track stats and analytics without making them the whole product

Stats help coaches understand progress, rotations, and player growth. They sit beside the schedule, film, and training work instead of living in a separate tool.

05Prepare

Build the playbook where the team already is

Coaches can create and share plays from the same hub the team uses for the week, keeping practice plans, clips, and play diagrams connected.

The Whole Program

The team hub has to serve every role.

Coaches need control. Players need direction. Parents need clarity. StatHoops keeps those jobs together without turning the product into a maze.

Plan and teach

Coach Tools

Schedule games and practices
Build and share plays
Tag film clips
Review team analytics

Keep development moving

Player Growth

Gamified training tips
Assigned clips to study
Progress over time
Personalized focus areas

Reduce parent confusion

Team Logistics

Team updates
Simple RSVPs
Travel details
Shared photos
Player profiles
Tournament context
Without StatHoops
  • Schedules spread across texts, calendars, and screenshots
  • Film clips sent as random links with no study plan
  • Training advice forgotten after practice
  • Stats and analytics separated from player development
  • Parents asking the same logistics questions every week
With the StatHoops hub
  • One schedule for coaches, players, and parents
  • Film room clips tied to players, comments, and study moments
  • Gamified training tips players can act on between practices
  • Stats and analytics connected to development conversations
  • Playbook work lives beside the rest of the team hub

Built For The Whole Team

The hub only works if everyone has a reason to use it.

For coaches

Plan the week, share plays, assign film clips, review stats, and keep the team moving without rebuilding the same update in five different places.

  • Schedule
  • Playbook
  • Film notes
  • Analytics

For players

Know what to work on next, watch the right clips, see progress over time, and get simple training prompts that feel achievable.

  • Training tips
  • Clip study
  • Progress
  • Focus areas

For parents

See the schedule, RSVP, follow updates, and understand what the team is working on without hunting through old group chats.

  • RSVPs
  • Updates
  • Travel info
  • Photos
One price. The coach pays. Everyone else is free.

Free while we're
in beta.

Create your team and get the whole platform — stats, playbooks, film, chat, scheduling, photos, training, and recaps. When we introduce pricing it'll be one flat fee per team for the season: the coach pays once, and every player, parent, and fan on the roster stays free. No per-player charge, no premium tier. Teams who join now keep founding-team perks.

Live courtside stat tracking
Unlimited game uploads
AI stat extraction
Team playbook builder
Film room with clips
Team & DM chat
Team hub & roster management
Schedule & RSVP
Tournament brackets
Travel coordination
Photo galleries & bulk downloads
AI training plans
Player & team analytics
AI coaching insights
PDF team reports
Public career profiles
Public shareable box scores
Role-based team access
Invite codes & referrals

Straight answers

The questions every coach asks first.

Is this AI-generated?

The product is built and run by a real coach — me, Brian. We use AI inside the app only where it earns its keep: reading the numbers off a photo of your scorebook and drafting a recap you then edit. The marketing isn't AI-generated and the roadmap isn't either. If you email me, you get me, not a chatbot.

How is this different from GameChanger?

GameChanger is a fan app that needs a parent scoring every play live. StatHoops is a coach app: snap a photo of the paper scorebook after the game and the box score builds itself — plus playbook, film clips, public profiles, and a trophy case GameChanger doesn't touch. They do baseball best. We do basketball.

What if my players' parents don't download the app?

They don't have to. Every team page, game recap, and player profile works on the open web — it's just a link you can text or email. Parents who want push notifications can install the app; everyone else can read the box score on Monday morning in their browser.

What does StatHoops cost?

It's free while we're in beta. When we introduce pricing, the plan is one flat price per team for the season — the coach pays once and every player, parent, and fan on the roster stays free. Teams who join during the beta keep founding-team perks.

Do I have to track stats live?

No. The most-used feature is photo import: snap a picture of the paper scorebook, the app reads it, you check it, and the recap drafts. The live tracker is there for the games you want it — not a requirement.

Is my team's data private?

Yes, by default. Every team starts private. You choose, per game, whether the box score is public, and per player whether their profile is public. Nothing gets published without you flipping a switch.

What if I sign up and don't like it?

Email me — brian@stathoops.com. There's no card to start and nothing to cancel. If it isn't worth your time, tell me why; that feedback is worth more to me than a forced retention flow.

Build the notebook

Make the next game easier to coach.

Bring scheduling, film study, player training, stats, analytics, and the coach playbook into one team hub instead of asking families to follow another scattered system. Start free, and if you want a hand setting it up, email me — I'll walk you through it before your next game.